What Your Customer Wants

Tell them what you do, offer, or sell. Be clear

Should answer these questions: What do you do? How does it make my life better?

Problem

 

What’s getting in the way of your customers getting what they want? (Make sure it’s a problem you solve!)

Example Of The Problem

Example Of The Problem

Example Of The Problem

Example Of The Problem

Example Of The Problem

Example Of The Problem

Guide Statement

Talk about WHY you care, how you’re SIMILAR to your customers, and why they can TRUST you to help you solve your problem.
A video that explains your authority on the subject

Differentiating statement

3 Step Plan

Break your process or solution down into three simple steps. This makes it easy for your customers to do business with you.

Short description of this step

Short description of this step

Short description of this step

Agreement Plan

You have some options here. It can be “Our Promise to You” or “Our
Guarantee.” Or it could be your differentiators.
Ask, “What do my customers need to know to make a good decision?”

Short description

Short description

Short description

Short description

Testimonials

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Jon Doe
Apple CEO

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Jon Doe
Apple CEO

Failure Statement

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Offer

Here’s what you get:

  • This is essentially, “what’s in the box,” for your product or service.
  • It’s also good to mix in positive results your customers will experience.
  • Bullet points are fine
  • Wrap up the offer by selecting a success and stating a call to action like this: You get this, plus the confidence you\’re living your best life when you purchase PRODUCT today!

Call to Action

List a failure your Hero will experience if they keep doing everything the same way they have. And the success they will achieve when they choose to work with you.
Include a brief description of what your Hero gets when they reach out to you. This can be a description of your discovery call, a walkthrough of the form they will be filling, or any other information that helps you set a clear expectation for what happens when they click the CTA.

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